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Dec. 13, 2022

Kim Smith, Marketing Director at Heart of Appalachia

Kim Smith, Marketing Director at Heart of Appalachia
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Kim Smith, Marketing Director at Heart of Appalachia, is our guest on the Outdoor Adventure Series today.

Recognizing the Coalfield Counties have a unique culture, history, and scenic beauty, the VA Legislature created the Heart of Appalachia in 1993 to tell that authentic story and promote this region as an exciting tourism destination. Focusing our exciting outdoor adventure and serene scenic beauty to encourage Virginia's southwest treasure.

Topics Discussed 

  1. What is the Heart of Appalachia Tourism Authority?
  2. How are you promoting the Heart of Appalachia as a Tourist Destination?
  3. What surprises do tourists visiting the Heart of Appalachia Tourism experience?
  4. How are you and your family/friends enjoying the Heart of Appalachia?


I want to encourage people to pursue their dreams, work hard, and, most importantly...believe in themselves. If you do all those things, one day, you'll look back over the trajectory of your life and be astounded at how far you've come.

Media & Resources

Heart of Appalachia Digital Magazine: https://issuu.com/heartofappalachia/docs/2021-hoa-magazine-final-v2-digital

Next Steps 

To learn more about Heart of Appalachia, visit their website at https://heartofappalachia.com/ or their social sites on Facebook & Instagram.

Facebook 1: https://www.facebook.com/visitheartofappalachia

Facebook 2: https://www.facebook.com/AppalachianBackroads

Instagram 1:https://www.instagram.com/appalachianbackroads/

Instagram 2:https://www.instagram.com/theheartofappalachia/?hl=en

The Outdoor Adventure Series is a production of Fox Coaching, Inc.